President - Clarity Division
Carsten Trads joined Clarity in September 2003 as President. Mr. Trads has more than 20 years international experience in multiple industries with strengths in turn-around, growth and consolidation. He formerly served as president of GN ReSounds' North American operation, a manufacturer of hearing aids and audiological measurement equipment with annual revenues of $85 million. Mr. Trads also acted as a member of the global management group within GN ReSound. Mr. Trads joined GN resound in 1994, serving as a Senior Vice President at its headquarters in Copenhagen, Denmark. In this position, he was a member of the executive management committee and led the sales and marketing organization. From 1991 to 1994 Mr. Trads was Vice President of Sales and Marketing for Dancall Radio, a manufacturer of cell phones and cordless phones. From 1985-1991, he held management positions in the distribution and marketing divisions of Bang and Olufsen, a global manufacturer of consumer electronics. He holds a degree in business administration and management from the Copenhagen Business School in Denmark.